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HDFC Bank launches SmartUp zone to help entrepreneurs

In a bid to offer tailor-made banking and advisory solutions to entrepreneurs, HDFC Bank has launched SmartUp zone. As part of its strategy to support start ups, the Bank has identified five branches in the state -- three in Jaipur and one each in Jodhpur and Udaipur --- which will be developed as SmartUp Zone, an exclusive area inside the branch dedicated to startups. The Smartup zone inside Ashok Nagar branch was inaugurated on November 21, 2017.

The initiative is part of a larger effort by Bank to create an ecosystem to nurture the spirit of innovation and enterprise in the start-up space. The initiative is tailored to meet all requirements of a startup, offering banking and payment solutions, along with advisory and forex services.

HDFC Bank is one of India's premier banks providing a wide range of financial products and services using multiple distribution channels including a pan-India network of branches, ATMs, phone banking, net banking and mobile banking.

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