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Vodafone To Cut 500 Jobs Jn UK (10-Mar-2010)

Indian-Commodity  :  Top News  :  Vodafone To Cut 500 Jobs Jn UK
Vodafone To Cut 500 Jobs Jn UK
Vodafone Group is the world''s largest mobile operator by sales and is all ready to slash up to 500 jobs in the UK.

It is set to announce up to 500 job cuts at its Newbury headquarters but Vodafone declined to comment.

However, Vodafone would lessen the number of people working for the company''s UK operation in areas like back-office functions and middle management.

This is as a part of a new one-billion-pound cost-cutting programme announced last year.

Meanwhile, it shed 500 UK staff last year, mostly in Newbury, but also created new jobs in its retail and Internet operations.

Earlier, Vodafone Essar and Research in Motion (RIM) had announced the launch of the BlackBerry Bold 9700 Smartphone for Vodafone customers.

R. Suresh Kumar, Chief Operating Officer, Vodafone Essar Kerala stated that with outstanding performance, the Smartphone delivers communication and multimedia applications and it is likely to be available at Vodafone stores priced at Rs.31,990.

Meanwhile, Vodafone Essar launched an unlimited SMS offer for its prepaid and postpaid customers in Mumbai.

With this, Vodafone prepaid customers can now avail 500 free local or national SMS daily with a bonus card of Rs 89 with a validity of 30 days.

In order to activate the offer, prepaid customers can SMS ACT SMS 89 to 144 (toll free) from their mobile phones.

Previously, Vodafone Essar stated that it has reduced roaming rates for pre- and post-paid customers across India under two schemes namely Travel Plan and Ticket Plan.

Under the Travel Plan, customers can avail roaming services at a rate of 70 paise per minute, while the Ticket Plan would offer 1.5 paise per second billing.

However, earlier, the ongoing price war in the telecom sector started when the first salvo was fired by Tata Docomo which introduced the per second billing. Reliance changed the game completely by bringing in it''s "Simply Reliance", and other operators followed suit.

The price war in the Indian telecom industry has taken an ugly turn with operators fighting a proxy war against each other.

Further, even though concentrated publicity campaigns attacking rival operators are seemingly untraceable to their original source, some campaigns are a tale in itself.

Meanwhile, it is said that the recent tariff war by new telecom entrants in India and the likely retaliation by incumbent operators, will have a significant impact on industry revenues and profitability.

The reduced tariffs will lower the average revenue per user (ARPUs) and operating margins for all industry players.

Vodafone is a British multinational mobile network operator headquartered in Newbury, United Kingdom. Vodafone is the world''s largest mobile telecommunication network company, based on revenue, and has a market value of about £71.2 billion (November 2009)
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