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23-Jan2019

PVR gains on the bourses

PVR is currently trading at Rs. 1602.75, up by 4.05 points or 0.25% from its previous closing of Rs. 1598.70 on the BSE.

The scrip opened at Rs. 1604.40 and has touched a high and low of Rs. 1607.35 and Rs. 1594.40 respectively. So far 1755 shares were traded on the counter.

The BSE group 'A' stock of face value Rs. 10 has touched a 52 week high of Rs. 1665.70 on 15-Jan-2019 and a 52 week low of Rs. 1064.55 on 19-Jul-2018.

Last one week high and low of the scrip stood at Rs. 1660.45 and Rs. 1590.05 respectively. The current market cap of the company is Rs. 7493.13 crore.

The promoters holding in the company stood at 20.25%, while Institutions and Non-Institutions held 70.01% and 9.74% respectively.

PVR Cinemas has gone live with Amazon's AI-powered voice assistant, Alexa. With this digital initiative, the company enables its customers to get information about latest movies, show timings, locations etc. via Alexa. In line with the brand's consumer-first approach, PVR Cinemas is the first Indian multiplex chain to be live on Alexa skill that ensures a seamless pre-visit experience to the customers.

The skill can be experienced across all Amazon Echo smart speakers as well as a range of Alexa built-in devices such as Harman Kardon Allure. Users will have to enable the PVR skill using the Alexa app, link their account, and just say 'Alexa, open PVR cinemas' to get started.

PVR is the largest and most premium film exhibition company in India. Since its inception in 1997, the brand has redefined the way entertainment is consumed in the country.


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