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30-Jan2017

HDFC Bank launches IRA

HDFC Bank has launched IRA, its interactive humanoid, at the Kamala Mills branch in Mumbai. IRA, which stands for Intelligent Robotic Assistant, will help branch staff in servicing customers. With this launch, HDFC Bank becomes the first bank in the country to introduce a humanoid for customer service.

Developed using Robotics and Artificial Intelligence technologies, IRA will be positioned near the Welcome Desk, where it will greet customers and guide them to the relevant counter in the branch such as Cash Deposit, Foreign Exchange, Loans, among others in the first phase. In the next phase, IRA's capabilities will be enhanced further by introducing features such as Voice and Face recognition for customer identification, Voice-guided navigation, Balance enquiry and Cheque deposit among others.


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